Naptime Blog

I had the pleasure of chatting with Joan Lunden, as recently launched Joan Lunden Home on QVC on May 12.  Joan shared with me insight on motherhood, being a successful career woman, and so much more.

Mom of Seven
Joan Lunden has seven children, three older daughters and two younger sets of twins.  As we both have multiple children who are close in age (her two sets of twins are only two years apart), Joan and I discussed how the children interact with each other.  She shared how her four little ones are each other’s friends and how it is like a daily play date in her house! 

Joan reminded me (and all moms!) not to be so hard on myself as a mom.  She said as moms, we can’t be everything everywhere.  Her three older daughters now say that their mother is their inspiration, and that they value how she has made a successful career and always managed to be at the important events in their lives.  One of her daughters actually works for her and helped design her new linen line!

Joan says that the topic she often discusses with women is focused around the question: “Now that we have it all, how do we do it all?” She says that women and mothers of today need to be creative and utilize all their skills, and they have to constantly reinvent themselves.  She stressed how it is never too late in life for a new venture; the key is to actually go out and do it!  And that is what Joan is doing with Joan Lunden Home.

Joan Lunden Home
Joan wanted to offer a line of home goods and linens which was affordable yet pretty like designer lines.  Just because we live in a time where ‘many American families are on a tight budget shouldn’t mean that our homes can’t be pretty! How can you get a fresh look without spending a ton of money? The best way is to change your linens or your bath towels or your tabletop.’  Joan wanted to be able to offer a line full of ‘no-brainers’ including: easy care products, machine washable products, linens that won’t bunch up in one place, oversized sheets to fit today’s mattresses, the ability to mix and match in different rooms with interchangeable patterns to suit the mood!  And this is exactly what Joan Lunden Home offers.  Because she’s made her living in television, she finds it fitting to launch the line on television.  QVC will offer Joan Lunden Home, and the bedding sets will be available in retail stores later this summer. 

Joan’s life is an amazing story.  Having been the longest running host in the history of morning television, Joan has covered so many worldwide events in 26 countries.  She has covered five U.S. presidents and five Olympics, as well as countless historical moments.  While she has spoken and written about many of these moments, there have been many private moments that she was unable to take a camera crew to.  For instance, during her interview with the Bushes in The White House, Mrs. Bush invited her into their private living quarters.  While of course she was not able to film in their bedroom, she recognizes that visits such as this is what her fans would have loved to be a part of.  Being in morning television for so long, she was in the homes of millions of Americans every morning, and the relationship with her fans has become such a “familial” one, that she wanted to be able to share more of the private moments from her fascinating life in return.  As each of Joan’s bedding lines tells a story, Joan has been able to share those moments that she was not able to capture on television.

The bright blues and yellows in the Stockholm Collection is reminiscent of Joan’s trip to Sweden and her interview with King Gustaf.  The Kenya Collection is reminiscent of Joan’s travels through Africa. 

What’s Next for Joan Lunden Home?
Joan Lunden Home will be introducing a towel line and throws, more pillows, and then adding tabletop linens.  The throws will be extremely soft and comfortable like baby blankets for adults.  The different printed pillows will be suitable to stand alone or for mixing and matching, and will be great for the bedroom, the living room or the family room. 

What’s Next for Joan Lunden?
Joan’s husband, Jeff Konigsberg, owns and operates summer camps for children.  Joan has spent a number of summers at a camp in Maine.  The rejuvenation she experienced from these summers inspired her to create a weekend getaway for women to take their own “time out” from their hectic lives for themselves.   This year, Joan Lunden’s Camp Reveille will take place Thursday, August 19 – Sunday, August 22.  We will certainly be re-connecting with Joan after the launch of Joan Lunden Home to discuss this amazing women’s retreat more in depth, as every mom can certainly use a weekend for herself!

Jennifer Nevadomski
Paul’s Wife
Mom to: Juliana, 8 – Louis and Anthony, 22 months – Joseph, 8 months
www.nevaland.com

This entry was posted on Friday, July 2nd, 2010 at 3:58 am and is filed under Entertainment, Jennifer. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.